Driving Household Giving – and Life Satisfaction

• Likelihood to give to charity
  • Female-headed households: 50.8%
  • Male-headed households: 40.9%
• 61.5% of couples make giving decisions together
  • Where one partner in a household decides, it is more likely to be a woman (15.3% vs. 12.1%)
• 75% of couples agree on giving amounts and recipients
• For households where either the wife makes charitable decisions or spouses make charitable decisions jointly, life satisfaction increases with the percentage of household income given to charity
  • Wife
    • Donated <2%: 3.95
    • Donated >2%: 4.18
  • Joint
    • Donated <2%: 4.05
    • Donated >2%: 4.17
• Just 1.1% of couples talk about giving with a financial or philanthropy advisor

Giving Together to Drive Change

• The number of giving circles tripled in the 10-year period from 2007 to 2017
  • They are engaging more people overall and more people on average per group
• About 70% of giving circles report that women make up more than half their membership
• The top three causes that women-dominant giving circles support: human services, women and girls and education

Growth in Giving to Women and Girls

• Giving to women and girls increased by 36.4% from 2012 to 2017
  • Growth was especially strong in 2017 (9.4%)
• Nearly 47,000 organizations dedicated to women and girls make up 3.3% of total charitable organizations in the U.S.
• Giving to women’s and girls’ organizations in 2017: $7.1 billion – 1.6% of overall charitable giving
• On digital platforms and social media, women give between 60% to 70% of total dollars given to women and girls' causes